Attract extra attention to your product with a product mascot and use it for promotion, events, instore promotion, fairs and much more, perhaps as a crazy publicity stunt.
A product mascot is basically just a magnification and personification of your product, but the effect is overwhelming! The attention you get with a product mascot is impressive compared to other marketing efforts.
Virtually anything can be done as a product mascot. Your investment in a product mascot will seem infinitely small compared with the effect you will experience.
A popular alternative is a regular cardboard sign in the stores. Sure, it’s the cheaper alternative. Way cheaper. But it doesn’t attract attention or turn heads. Which is the case with a brand mascot. Who doesn’t turn their head to see a walking ice cream, croissant or anything els?