Advertising figures in a snail’s pace works for Danish real-estate business Nybolig.
Nybolig created the two snail mascots Blue & Purple and now they’re a couple of fantastic front figures. Historically, good mascots can potentially be of very high value for a company or a brand.
In Denmark, advertising characters as DSB’s Harry, Smukfest troll Walther and the glorious Viasat Garden Gnomes boast of having gained tremendous popularity.
And nonetheless a huge value to the companies behind.