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Giant balloon for Fireball
We made sure Fireball stood out at the festival in Sweden with a 3-meter giant balloon featuring the logo on both sides. It was impossible to miss!
Fireball ballon
A giant branding statement in the middle of the festival crowd
When it comes to festival marketing, it’s all about being seen—and remembered.
When the Swedish agency Konceptism was tasked with handling the visual branding of Fireball’s bar area at a major outdoor festival, the brief was clear: create maximum brand visibility in a crowded event environment.
Ibsens Fabrikker delivered an inflatable advertising balloon, three meters in diameter, in the iconic Fireball yellow color.
Fireball - bar
Fireball - Ballon
The result?
Increased visibility from long distances—both day and night.
Effective brand activation in a festival environment.
Generated natural foot traffic and attention around the bar.
Supported a visual identity that matches the brand’s energy and attitude.
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